Oura

Oura is launching its smallest smart ring yet, shrinking wearable design by 40%

· By Endurance Wire

Oura on Thursday announced its latest smart ring, one that it says is the smallest offered by any company. The Oura Ring 5 will be 40% smaller than Oura's previous generation ring , the company said. The ring will still have the same level of sensing, tracking and accuracy as the previous generation, it said. "We have finally achieved what I think seems like a real technological miracle," Oura CEO Tom Hale said in an interview with CNBC's Andrew Ross Sorkin on Thursday. "This is what our members have been asking us for, for years." he said. "This was a hard technological challenge.

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